In this week's episode of Reputation Revolution, author of Content DNA, John Espirian, unpacks his personal branding journey, explaining how he went from an unknown B2B technology writer to a high-profile LinkedIn expert who has successfully managed to differentiate himself from his competitors in the marketplace. { N.B.

Welcome to the podcast's season 4 opener in which I outline the importance of clarity, content, consistency and community when building a credible thought leader brand. This episode is designed to set the scene for the year ahead. I place emphasis on the power of consistency when it

In this, the final episode for 2020, I dig into how I work with clients to get the ideas and insights out of their heads and into the various content formats for their audience to consume. Plus I explain the importance of creating a team to support your personal branding

In this episode of the Reputation Revolution podcast, I speak with Jen Bishop -  founder, publisher and owner of online publication, Interiors Addict. Jen left her career as a journalist and editor to work full-time on her blog. While she had no design qualifications, she was passionate about all things

In this episode, I speak with expert guest Eli Trier of Eli Trier Communities about how to build a sustainable business through community and connection. Eli Trier is a quiet revolutionary and introvert who teaches other entrepreneurs how to use collaborative community to grow their businesses. There are many powerful

In this episode of Reputation Revolution, I riff with live streaming guru Ian Anderson Gray, founder of the Confident Live Marketing Academy and host of the Confident Live Marketing podcast. Ian helps entrepreneurs level up their impact, authority and profits by using live video confidently. Some of the many need-to-knows

In this episode of Reputation Revolution, I dig deep with Julia May & Sarah Anderson from Visibility Co into the whole notion of personal brand visibility, with a philosophical skew. Visibility Co helps businesses, individuals, entrepreneurs, executive teams, impact-focused organisations and movement makers combine self-aware and visionary leadership with authentic,

On this episode of REPUTATION REVOLUTION, I talk to digital marketing trainer and business coach, Brook McCarthy. Brook and I dive into a range of topics, including how she generates business, why a blog is important, word-of-mouth and relationships, being brave, and focusing on a niche. If you're

Mitch Jackson is a California trial lawyer - aka The Streaming lawyer - who puts the social into social media. He's on a multitude of channels, including TikTok; 'in-the-moment' live-streaming is his jam! The bits not to be missed in this episode: * The importance of personal

In this episode of Reputation Revolution, I talk to Alan and Emily Braithwaite, founders of several UK-based businesses, including online visibility agency Yellow Tuxedo, Alan and Emily help individuals and businesses stand out from the crowd, but they do it in a way that's genuine and human, ... and

This week's guest on the podcast is AMBER HURDLE - marketing speaker and author of the book The Bombshell Business Woman. Amber sharpens personal brands using her ‘velvet machete’ strategy - cutting to the chase and wrapping their marketing message in a way that feels good to the

In this episode of Reputation Revolution, I talk to Yishan Chan, an emerging leader in the world of finance, about personal branding within a corporate environment. Yishan currently works in Change and Communications for one of the big 4 banks in Australia, and was recently named a finalist in the

Hillary Weiss is a New York-based creative director & messaging strategist who helps her clients develop big ideas that stomp off the screen. In this high-energy chat, Hillary introduces a concept she calls the ’statement piece’ brand - an antidote to the “sea of sameness on the internet”. Hillary Weiss

For this episode of REPUTATION REVOLUTION, I spoke with book coach and editor, Kelly Irving, who helps business experts and thought leaders write and publish books. Kelly has a very pragmatic view when it comes to experts writing books. In this chat, we unpack the REAL reasons why an expert

This episode of Reputation Revolution focuses on podcasting, and features a discussion on THE STATE OF PODCAST INTERVIEWS 2020 research report that was presented at the recent Podfest Global Summit. Special guest is Tom Schwab, founder of pioneering podcast interview marketing agency, Interview Valet, that conducted the research. Tom and

A week before we recorded this episode of Reputation Revolution,  Dr Jen Frahm, a Melbourne-based global expert in change and organisational transformation, posted the following tweet: @jenfrahm - Twitterz - thoughts on who has done a good job of being associated w multiple brands? eg portfolio of biz? I have

This week's episode focuses on the story of 'cyber cop', Susan McLean.  Susan is a world-recognised leader in the area of cyber safety and young people, and was the first Victoria Police Officer appointed to a position involving cyber safety. She has dozens of certifications, and

This episode of Reputation Revolution takes a deep dive into LinkedIn and how thought leaders and professional experts can leverage the platform to build their profile and generate more leads for their business. Our featured expert guest is author, social media speaker and LinkedIn marketing coach, Adam Franklin. Adam, who&

My guest on this episode of the podcast is CEO of JG Entertainment  Jonathan George, also known as 'The Human Hitmaker'.  Jonathan has spent the past 20 years creating rockstar brands for celebrities, entrepreneurs, and influencers, with over 150 million online followers. "And now with social media