FEATURED ARTICLE

How to use content to build visibility for your business or personal brand

The content you publish, distribute and amplify can have a huge impact on the degree of visibility your brand has in the marketplace or community in which you operate. But you need to be strategic about it. For inspiration, check out Lee Odden and the crew from Top Rank Marketing, software business Bamboo HR and Mark Masters from the ID Group. All have earned the strong presence they have in the marketplace largely because of the quality...[More]
FEATURED ARTICLE

Three big lessons I've learned from 10 years' blogging as PR Warrior

I recently notched up 10 years blogging under the PR Warrior handle. I like to joke that if every year in social and digital is like a 'dog year' (i.e. equivalent of 7 years), then I've been at this social media and content marketing caper for 70 years! But seriously, blogging regularly since 2007 has allowed me to see and experience first-hand the changing of the media guard. What have I learned? #1 Creating impact It's been a heck...[More]
FEATURED ARTICLE

Think bigger! How to make the most of your content marketing 'universe'

When it comes to content marketing for PR, there's a lot you can do. Hence the importance of having a strategy. But let's put that aside for the moment. Let's assume you've thought about your goals and your audience and the challenges, pain-points and informational gaps your customers might have around the products and services you sell, or the cause or issue championed by your organisation. Let's assume you understand what your...[More]
FEATURED ARTICLE

Ten powerful ways to turbo-charge your professional profile in the marketplace

Today’s marketplace is crowded, noisy, interactive, multi-channel. Standing out and resonating with your story and your message has never been more challenging. But if you’re an aspiring thought leader - a business or practice leader, a change agent, social entrepreneur or professional subject matter expert; if you have a passion to share ideas and insights with the world, to spark conversation and ignite debate around specific topics of interest; if...[More]

PR Warrior

PR WARRIOR ARTICLES

MORE FROM THE BLOG

PR WARRIOR PODCASTS

A behind-the-scenes look at TrinityP3’s social media and content marketing machine with CEO and founder, Darren Woolley

How to harness the power of content, conversation and community with Carolyn Hyams, Firebrand Talent

PR Leads Podcast 003: What does the PR department of the future look like?

PR Leads Podcast 002: In which we ask and answer – should the ‘C-suite’ be social?

How to fast-track your book with Ultimate 48-hour Author, Natasa Denman

LISTEN TO AUDIO CONTENT

FREE SPECIAL REPORT

special-report-10-ways

10 Powerful Ways to Turbo-Charge Your
Professional Profile
in the Marketplace

WHO IS BEHIND PR WARRIOR?

Trevor Young founded PR WARRIOR in 2007. He is a keynote marketing speaker, strategist and adviser who helps companies and individuals harness the power of owned, earned and social media to build public recognition for their business or personal brand. In 2015, Brand Quarterly included Trevor on its global ’50 Marketing Thought Leaders over 50’ list.