personal branding
In this episode of the Reputation Revolution podcast, I sit down with profit strategist and business growth expert, Alicia Edgar. We delve into the the role automation plays in scaling businesses while freeing up entrepreneurs' time and reducing their workload. The following topics are covered in this interview: Introduction
![Building a one-person enterprise around your knowledge, skills & expertise [CASE STUDY]](/content/images/size/w600/2026/02/jackie-goddard-pr-warrior-banner.png)
personal branding
The road to establishing and running a sustainable business off the back of your personal brand can be a long and winding one. For some people, they have a simple offering that quickly hits the mark with those in their desired target audience. Often, these people go from a business
personal branding
In this solo episode to kick off season 8 of the podcast, I set the scene for what's to come on the Reputation Revolution. There's been a shift in focus on what topics we cover on the show. There's a clue in the change
Thought leadership
In this episode of the REPUTATION REVOLUTION podcast, we get into the big meaty topic of why business owners and leaders should be building their personal brand, why they should be creating content, and why they should be on social media. And to discuss it with me is someone who&
![[BEHIND-THE-SCENES] How Kris Ward found her voice, scored 400 podcast guest interviews, grew a podcast with 1000 5-star reviews, plus TikTok, YouTube & more!](/content/images/size/w600/2026/02/blog-banner-master-7-1.png)
Uncategorized
"We're not here to blend in!" (Kris Ward) In a previous episode on the REPUTATION REVOLUTION podcast, I spoke with Kris Ward, the author of the book, Win The Hour Win The Day, and host of the podcast of the same name. That conversation centred on
Brand & Reputation
We hear a lot today about the ‘creator economy’, but sitting parallel with it is what's known as the ‘reputation economy’. What’s the difference? IN THE VIDEO BELOW: I explain the differences between the two economies when it comes to creating content, but first, let’s unpack
Thought leadership
Often when we talk about content marketing, or what I like to call ‘content-led communications’, we look at creating content that addresses our audience’s fears, their challenges, their pain points, and their frequently asked questions. And that's all cool. It’s called utility content. It’s useful
Content marketing
When we think of creativity, what springs to mind? An artist painting their masterpiece in an attic? The writer beavering away on a novel, or a Hollywood film director in charge on the set? Maybe someone who works as a 'Creative' in an ad agency? A copywriter ... a
Uncategorized
Wow, what a fun and informative podcast interview with holistic voice and public speaking coach, Sally Prosser. Sally helps leaders, entrepreneurs and professionals to unleash the magic of their voice. Initial focus of our chat is all around TikTok, and how the channel is really working for Sally's
Thought leadership
If you're wanting to elevate your professional profile and grow your reputation as a leading, credible voice in your industry, there's every chance LinkedIn should be a key part of your communications armoury. No doubt you are already on the platform ... but are you using it
personal branding
In 1997, the management guru Tom Peters wrote in Fast Company: "Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business
Personal Brand Strategy
🤘 Define your CREED 💪 Identify your CROWD ✍️ Create your CONTENT 🤔 Stoke people’s CURIOSITY 🤝 Build CONNECTION with like-minds 🙌 Spark CONVERSATION 🫶 Love your COMMUNITY 👊 Execute with CONVICTION We’re bombarded daily with an endless parade of online marketers and the like spruiking their latest hack or shortcut formula to grow our audience