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As 2018 starts to wind down, what does the social media landscape look like from a statistical perspective? Social media monitoring service Awario has compiled the infographic below a range of credible sources. There are some big numbers involved. Let's unpack some of the things that jump out:
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We are loving the concept of ‘social reporting’ here at Digital Citizen. Social reporting is where a brand engages someone to create content in real-time, that tells their brand story in different and interesting ways. For example, they might: * live-stream from a company event, * tweet a public announcement by the
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Australian businesses are still 'dragging the chain' when it comes to social media. According to the just-released Sensis Social Media Report 2015, the uptake of social media by Australian businesses is still not as pronounced as for consumers, with just 33 per cent of businesses having a social