Thought leadership
The rise and rise of social media and online publishing platforms such as blogging and podcasting has spawned millions of micro media channels around the world and in doing so has greatly diminished the power and influence traditional media outlets once enjoyed. Concurrently, the media has had to endure the
Thought leadership
Having expertise around a particular subject or topic is one thing, but being able drive intelligent conversation around your knowledge is what the media is looking for in an expert commentator, says Nic Hayes (pictured below) from Media Stable, an online directory that connects the media with quality talent and
Thought leadership
Traditional media outlets - radio, TV, newspapers and magazines (and their online offshoots) - are often seen in several different lights by the business world. On the one hand journalists, broadcast producers and interviewers are seen as untouchable, largely hidden away and inaccessible to anyone from outside the media itself,