Trevor Young has built PR Warrior into one of the world’s foremost showcases of what can be achieved at the intersection of public relations and social media.” – SMART COMPANY
Trust takes a hammering in a turbulent year, but rebounds strongly in Australia
Global PR firm Edelman has released its new Edelman Trust Barometer research report, which measures the levels of trust people...
Read MoreThe knock-on effect of a strong and trusted reputation
In order to thrive and prosper in today’s connection economy, companies, nonprofit organisations, government agencies and personal brand-based businesses need...
Read MoreThere’s more to PR than getting your name in the press
What the heck is PR? I bet if you asked 20 people in the street what PR is, you’ll get...
Read MoreHow to turn educational content into a marketing weapon
Many entrepreneurs are thriving in today’s socially-connected economy because they inherently understand how to use education to market their brand...
Read MoreThree BIG reasons your business should make rock stars of your internal experts
One key theme I’ve pushed for a while now is the importance of companies and organisations bringing their experts out from...
Read MoreInfluencer marketing versus influencer relations – which one is right for your brand?
For a number of reasons, influencer marketing has taken on bona fide buzz phrase status in recent years. This feels a bit weird...
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