PR Warrior began life as a blog on the Typepad platform back in 2007.
It was established by seasoned PR and communications practitioner Trevor Young, who was keen to use the medium as a means of exploring the new media landscape so he could share his learnings with others. Trevor is principal consultant and founding partner of content-driven public communications firm, Zoetic Agency, based in Collingwood, Melbourne.
Being one of the early business blogs in Australia, PR Warrior quickly found an audience and continues to serve as Trevor’s online hub of all things public relations, social media, content marketing and, more lately, thought leadership and personal branding.
Trevor Young has built PR Warrior into one of the world’s foremost showcases of what can be achieved at the intersection of public relations and social media.” – SMART COMPANY (‘Australia’s 25 Best Business Blogs’)