Building visibility, influence and trust in today's noisy, digital age
Ten powerful ways to turbo-charge your professional profile in the marketplace
Today’s marketplace is crowded, noisy, interactive, multi-channel.
Standing out and resonating with your story and your message has never been more challenging.
But if you’re an aspiring thought leader - a business or practice leader, a change agent, social entrepreneur or professional subject matter expert; if you have a passion to share ideas and insights with the world, to spark conversation and ignite debate around specific topics of interest; if...[More]
Five things I've learned after producing 100 episodes of the Reputation Revolution podcast
Some of you may or may not know that aside from blogging (and speaking and consulting and running workshops), I also moonlight as the host of my own podcast called REPUTATION REVOLUTION.
The podcast is focused around the theme of DIY personal branding for aspiring thought leaders. If you're a business leader or professional subject matter expert and you want to raise your profile and over time develop into an influential...[More]
What it takes to be a 'new' thought leader today
‘Thought leadership’ can be quite a nebulous concept. Ditto authority, personal branding, reputation, and expert status.
While track record and demonstrated outcomes from your body of professional work will help your cause from an evidentiary perspective, what we’re talking about here are people’s perceptions.
What do peers and colleagues, clients, people in your community and the media think of you in a professional sense?
Do you share your knowledge? Drive conversations?...[More]
Trevor Young - aka The PR Warrior - has been on the frontline of the communications revolution for several decades. A pioneering blogger, podcaster and social media advocate, today he helps business owners, PR practitioners, subject matter experts and aspiring thought leaders to tell their story, grow their audience and build their brand and their business by leveraging the power of owned, earned and social media.